PRIVATE OPERATIONS
Traffic & conversions.
See how people move from a visit to an approved card and checkout. Verified payments are counted separately.
Checking access…
Browser counts include visitors who allow measurement and exclude Global Privacy Control and Do Not Track. A session is one browser tab with a 30-minute inactivity limit, not a unique person. Blockers, missing consent and cross-device visits leave gaps.
Card-building steps
Each step counts distinct measured sessions. These are observed actions, not a strictly ordered funnel. A resumed card can skip earlier steps.
| Step | All | Sportbound | Storybound |
|---|
Visits over time
Daily boundaries use America/Chicago.
| Day | Measured page views | Recorded paid orders |
|---|
Pages people visit
How sessions arrive
Broad referral categories only. No campaign, customer or private-link identifiers are stored.
What counts as a purchase?
A purchase is counted only after the signed Shopify paid-order webhook validates and records a MYOL proof order. Shopify test payments are excluded, and webhook repeats count once. This measurement starts with this release and does not reconstruct older orders. Amounts include the recorded shipping and tax; refunds and later adjustments are not deducted. Measurement can be incomplete if collection or storage is unavailable. Use Shopify for the sales ledger.
Paid orders are not linked to the anonymous browser-tab measurement, so this report does not claim a visitor-to-purchase conversion rate or ad attribution.
Existing Meta reporting
Checking Meta reporting…
— Meta page views · — Meta purchase events · last 7 days
Meta is a separate, consent-dependent source. Its counts may differ from our site measurements and Shopify records.
Open Meta Events Manager ↗